How we operate
Senior-led
Team
Senior operators only · no juniors on campaigns
Sourcing
Direct editor relationships · zero marketplaces
Guarantee
If a placement is removed · we replace it
Roalink · Company · Est. 2023
A studio for B2B SaaS authority
Built to place
B2B SaaS brands
in the publications that
define their category.
Six senior operators. Distributed across Europe. No juniors on campaigns. No marketplaces. No shortcuts.
The operators
-
Mónica
-
Pierre
-
María
-
Ana
-
Thania
-
Mariel
The premise
Most agencies sell deliverables.
We operate on outcomes.
Roalink was founded on a simple idea: if the work doesn't move search rank, AI citation, or buyer trust, it doesn't ship. Every placement is earned. Every recommendation is implementable. Every number is verifiable.
Search rank
AI citation
Buyer trust
What we believe
Four principles.
One operating contract.
The rules we hold ourselves to — with every placement, every ticket, every client call.
01
Transparency
We say what is true. Every placement, every number, every outcome — visible, sourced, verifiable. No vanity metrics, no hidden marketplaces.
02
Humility
We listen before we conclude. We learn before we decide. Every campaign is built on your business first — never on a deliverable list.
03
Impact
Everything we do connects to an outcome. Search rank, AI citation, buyer trust — one of those three, or it doesn't ship.
04
Adaptability
Search shifts every week. AI Overviews rewrote the rulebook. We stay ahead of it so your team doesn't have to.
The team
Senior operators.
No juniors running campaigns.
Six people. Leadership, delivery, advisory. Every one with a decade or more in B2B SaaS.
Leadership
Mónica Villanueva
Co-founder
Leadership
Pierre Meynet
Co-founder
Delivery
María Inés Aceves
SEO Specialist
Delivery
Ana Victoria
Account Manager
Advisory
Thania Martinez
Brand Advisor
Advisory
Mariel Varela
Financial Advisor
Spain · France · Mexico
Remote-first since day one
English · Spanish · French
Life at Roalink
Remote-first.
Built for senior careers.
We hire operators, not seats. Our benefits are designed for people who take ownership of their work and their craft.
Home office budget
Everything you need to work well, your way.
Wellness allowance
Gym, therapy, whatever keeps you sharp.
30+ days PTO
Take the break. The calendar isn't the point.
Certifications & training
Courses, conferences, books — we cover it.
Language learning
Work across EU markets. Speak their language.
Industry events
SaaStr, SearchLove, MozCon — on the house.
Join Roalink
The team is growing.
We're always open to people who are curious, ambitious, and excited about where search is going. If that sounds like you, reach out.
EU · UK · Remote
Senior hires only
hello@roalink.com